Find Profiles in ICP Accounts Engaging with your Company LinkedIn Page

Play: Personalize Developer Outreach Using LinkedIn Activity Insights in Reo.Dev

This play focuses on using your LinkedIn Company Page post’s activity insights to identify high-intent developers from your ICP accounts. You'll learn how to navigate developer profiles, analyze engagement timelines, and use these insights to craft personalized outreach. By aligning your messaging with their LinkedIn interactions, you can foster connections that resonate and drive meaningful conversations.

• Explore the Developer Profile Card for key details like activity channels, engagement recency, and role influence.
• Use the Activity Timeline to analyze LinkedIn post interactions (e.g., reposts, comments & reactions).
• Craft tailored messaging based on LinkedIn activity content to increase engagement and foster collaboration.
• Set up alerts to monitor promising profiles for timely follow-ups.

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Step 1: Navigate to the Developer Segment

1. Navigate to the developer segment you created: All Leads Active on LinkedIn from ICP Accounts.
2. Click on a developer profile that interests you to open their Profile Card.

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Step 2: Explore the Developer Profile

1. Examine key details:
   • Designation and Company: Gauge their role and potential decision-making power.
   • Activity Channels: Identify LinkedIn engagement alongside other activity sources (e.g., Slack or GitHub).
   • First and Last Activity Dates: Assess recency and engagement patterns.
2. Scroll down to the Activity Timeline to analyze LinkedIn activity, such as:
   • Reposts: Signaling alignment or interest in your content.
   • Comments: Offering insights into their opinions or challenges.
   • Reactions: Indicating interest or approval.

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Step 3: Craft Your Personalized Outreach Message

1. Use Reo.Dev to access the developer’s contact details (LinkedIn or verified email).
2. Personalize your message based on their activity. For example:

Example Message 1: Warm Introduction Based on Repost Activity

Subject: Thanks for sharing our post, {Developer Name}!

Hi {Developer Name},I noticed you reshared our LinkedIn post about {Feature/Topic}. Thank you for amplifying our message! I’d love to connect and discuss how {Your Product} can help your team achieve {specific outcome}.Let me know if a quick chat works for you.

Cheers,

‍{Your Name}

Example Message 2: Personalized Follow-Up for LinkedIn Comment Activity

Subject: Loved your thoughts on our post, {Developer Name}!

Hi {Developer Name},

I noticed your insightful comment on our recent LinkedIn post about {Feature/Topic}—it’s always great to see discussions around this! Given your role at {Company Name}, I thought you might find {Your Product Name} particularly helpful in addressing {specific challenge/pain point related to the topic}.

For example, teams like yours have used {Your Product Name} to {specific outcome or value, e.g., "streamline API integrations" or "accelerate deployments by X%"}.

Would you be open to a quick 15-minute chat? I’d love to explore how we can help your team achieve similar results.

Looking forward to hearing your thoughts!

Warm regards,

{Your Name}

Step 4: Set Up Alerts for Ongoing Monitoring

1. If you feel the profile is not ready for immediate outreach but could be promising in the future, use the Follow or Get Alerts options.
2. Configure alerts through notification settings to track new activities:
   • Email Notifications: Stay updated on any new developer activity directly via email.
   • Slack Notifications: Get real-time updates in your preferred Slack channel.
   • Configuring Email & Slack Notifications

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Play Agnostic Execution

This play is applicable across all your developer segments and custom tags. Whether you’re targeting developers engaged with specific features, community engagements, high-value documentation pages, Github repository activities or CLI commands, the Activity Timeline provides a consistent, actionable approach for personalized outreach.